Farmfoods – RECRUITMENT INITIATIVE & STAFF TRAINING & ENGAGEMENT EVENTS
To support the company’s recruitment drive as it embarked on a phase of rapid managed expansion. We were also called to deliver fully managed solutions in support of Farmfoods’ internal engagement and training conferences.
Given the nationwide nature of the frozen food specialist’s stores, we created a far-reaching campaign that outlined the full range of job opportunities available and promoted the company’s culture.
Managing Farmfoods’ Project Orange initiative, a series of ten staff training and engagement conferences across the country, we sourced each venue, booked accommodation for all staff and oversaw the running of each event, including liaising with venue staff and caterers.
Over the period of our work, Farmfoods grew from a staff of 300 to over 1400 employees. In total, our events were attended by almost 900 new and existing Farmfoods team members, who all benefited from an informative away-day. In the process, the company made significant progress in its drive to make Farmfoods ‘a better place to work and shop’.